PAM kriangkum
PAM kriangkum
SERVICES PROVIDED
Brand Strategy, Brand Identity
BRAND OVERVIEW & GOALS
Being a brand photographer herself, Pam, the owner & founder of Pam Kriangkum Photography, already had an eye for the aesthetics but wanted a brand that felt elevated, professional & a little playful.
Pam is known for her crisp, minimalistic & timeless style so we needed to build brand that not only reflected that, but amplified her stunning imagery.
We first dove into the strategy & foundation that would be the backbone of her brand, ensuring she had a roadmap to success for her internal AND external business. She was in the process of redefining her offerings to feel more aligned & this brand refresh was a big part of that transition.
While crafting the brand, we wanted minimalistic, elevated & approachable vibes. The design approach is typography focused, colourful & editorial inspired.
Pam was also the amazing creative that captured Studio Romantiques brand photos.
LOVE note
Beth was wonderful to work with and not only does she takes the time to really listen and understand how you want your business/brand to look and feel, but she thoughtfully executes and guides you through the process to make your vision even better than what you could've ever imagined.